FAQs

What services do you offer?

Workshop facilitation to set goals and collaborate on vision

Moderated and unmoderated user research to understand users, find current stress points, and uncover new opportunities (interviews, usability tests, audits, competitive reviews….)

Customer Experience (CX) design to understand where you are today and where you’re going (e.g. journey mapping, current and future state mapping)

User Experience (UX) & User Interface (UI) design to build compelling websites, apps, and products (user stories, flows, wireframes, and prototypes)

Brand design to refresh existing or creating new brands that stand out and connect ( logo and identity, brand kit, brand guidelines, marketing and sales assets)

UX and editorial copywriting for websites

Web development (WordPress, HTML, CSS, Javascript)

Why do people choose you?

  • We come highly recommended! A majority of our work comes from past clients who recommend our services to colleagues.
  • We care deeply about our work and clients.
  • We’re transparent, proactive communicators so you know what to expect and what’s happening at any given point in the process — even if something unexpected pushes us off track.
  • Our process lets us be creative, goal-oriented, flexible — and makes the most of our time together.
  • We’re strategic thinkers. We work to understand the “why” of what we’re doing.
  • We design cool stuff that people are proud to show off.

What industries do you work in?

Automotive

Retail & Ecommerce

NFTs & Crypto

Games

Professional services

Finance & Insurance

Real Estate & Hospitality

  • Automotive
  • Retail & Ecommerce
  • NFTs & Crypto
  • Entertainment
  • Professional services:
  • Finance & Insurance
  • Real Estate & Hospitality

What departments do you work with?

Depends on the organization! Typically, we’re engaged by:

  • CEOs and strategic committees
  • Product owners & managers
  • Marketing departments
  • Design teams
  • Marketing departments
  • And even other agencies who want to extend their team or creative offering.

How do sprints work?

Agile development teams like to work fast and “ship” new products and features at a fast clip. On the other hand, traditional design teams and agencies are known for sprawling projects that can take months.

We spent more than two years picking and adjusting the best bits of the agile development method to make a creative process that keeps us nimble, creative, and productive.

WHY

Align on what we’re doing and why, at a high level.

WHAT

Break that down into discrete, manageable tasks.

HOW

Groom tasks into one to two-week sprints based on specific goals or outcomes.

RUN

Work! Test ideas, get input, course correct, and keep moving toward our goals.

WRAP

Round up all work, assets, both complete and in-progress.

WHY:

Align on what we’re doing and why, at a high level.

WHAT:

Break that down into discrete, manageable tasks.

HOW:

Groom tasks into one to two-week sprints based on specific goals or outcomes.

RUN:

Work! Test ideas, get input, course correct, and keep moving toward our goals.

WRAP:

Round up all work, assets, both complete and in-progress.

Now, don’t get us wrong – some work needs time to get it right. But our approach makes sure that the design time we invest in is spent moving us forward in specific ways. In our world, large or complex projects would be broken down into goal-oriented sprints.

Do you do SEO?

We take care of SEO best practices like:

  • Title and page structure
  • Essential tags
  • Indexing and submitting the site to Google Search Console.

For more advanced and ongoing SEO services, we have a dedicated SEO partner.

Do you write copy?

We take care of two kinds of copy: editorial direction and UX writing. Editorial focuses more on the story that needs to be told and how to tell it, while UX writing is all about how copy supports the digital experience (menu labels, prompts to contact, section heads, etc.).

Too often, copy is treated as a singular task; really, it takes a team to craft a solid content strategy!

We need your input on the messages that are important to your business and your customers.

We need to understand and develop the tone of voice that reflects your personality.

And we need to come to a shared understanding of what and how much content can be realistically produced and maintained.

Do you make websites?

We make all kinds of websites:

  • B2B
  • Ecommerce
  • Dashboard
  • Portal
  • Landing pages

and have been for more than 20 years.

What kind of development do you do?

WordPress

Divi

PHP

iOs

HTML

CSS

Javascript

  • WordPress
  • Divi
  • iOs
  • HTML
  • Javascript
  • PHP
  • CSS

What tools do you use?

We’ve been using a collaborative, virtual model for 8 years, so we’re steady hands at this new way of working

Zoom

Slack

Email

Asana

Sketch

Invision

Figma

Illustrator

Polfish

Respondent

Calendly

Maze

Google Docs

Google Slides

Google Sheets

We’ve been using a collaborative, virtual model for 8 years, so we’re steady hands at this new way of working

Are you based in Los Angeles?

We’re a global team with a base of operations in Pasadena.

How can I get in touch?

Simple: hello@fourbynorth.com (Typical response is within 24 hours).

Or

Are there any open jobs?

We’re always looking to meet like minds with the skills that match our workload:

  • UX/UI design
  • Web design
  • Analytics
  • Brand and graphic design
  • UX writing
  • Copywriting
  • SEO services
  • Sales

Get in Touch